"Areas with >40 septic systems per square mile are areas at high risk of groundwater contamination"

Rural communities across the country consist of residences in close proximity to each other, commonly known as a “hamlet”. These “hamlet’s” often do not have municipal water and sewer services.

"Nitrate is an invisible, colourless & tasteless water contaminant that goes undetected unless specifically sampled for."

Nitrates are compounds that occur naturally within the earth but are found in elevated levels in agricultural communities and rural towns. While they do not present any taste or odor, drinking elevated levels of nitrates can cause illness in both humans and in livestock.

Looking at a glass of water, you may assume it’s safe, pure and free from harmful substances. However, new studies and publications are identifying water contamination in rural and urban water supplies at an alarming rate. These findings have been found throughout Canada as more study and testing is conducted.

"It is a common assumption that the pitcher filter is a “catch all drinking water system which removes everything from water"

Before you use any filtration system, ensure that it is applicable for the water source you are putting into the reservoir. Many people use these devices on water that it was never designated for and are then disappointed in the results or are left with a sense of water quality that is generally incorrect.  

"There are far too many contaminants to effectively regulate, test and provide 100% safe drinking water from every tap."

As there is an increase in conducted research, new findings are becoming apparent regarding the potential for new or emerging contaminants in water posing risk to human health. No one really knows what actually lies in our drinking water, and no single test exists to test for every possible contaminant. 

The average Canadian citizen is not aware of the potential risks to water quality outside of city limits where little regulation and testing are conducted. This is where the role of proper water treatment equipment is crucial.

The general public has developed a neutral disinterest to the multitude of water warnings and often dismiss them as “not in my backyard”. Water is called the "universal solvent" because it dissolves more substances than any other liquid. It is important to every living thing on earth and wherever water goes, it takes along chemicals, minerals, and nutrients it has encountered along the way.